It’s been almost a year since dispensaries started sprouting everywhere and the way they communicated with their customers went from face-to-face communication, niche directories and word-of-mouth recommendation to websites and Facebook pages and the whole SEO shebang. Many dispensary managers are wondering what’s more prudent for their digital marketing efforts – investing in SEO for dispensaries or content marketing? What will set them apart from the rest and bring in more customers? Before we get to that, let’s see how SEO and content marketing differ, if at all.
Let’s face it:
2017 is going to be all about content and everything that goes with it: content marketing planning, content promotion, and ultimately – boosting content power to generate more profit.
Whether you are a small business owner laying out a content marketing strategy or a household name across the nation, it makes no difference:
Everyone tends to make the same mistakes with content marketing.
Let’s uncover these mistakes and discover how to avoid making them.