Email marketing: Then and Now [Infographic]


Can you believe it’s been a few decades since email came to life? However, it took around two more decades for email to become a powerful marketing tool – a fast and cost-effective way of marketing directly to the customer. The evolution of email and mobile technologies shaped user behavior and expectations, thus posing new challenges for email marketing.

How far do you remember? Have a look at our infographic – we have connected the dots for you.

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