What is the close rate for SEO leads? Do meta descriptions matter? What’s the optimal word count for top-ranking content? And most importantly – what does it all have to do with you?
If you are a business owner with a website and a plan to use it to boost sales, it has everything do to with you! In order to get more sales, you need to generate more leads. And this is what SEO is for.
Since Google gets by far the greatest number of searches, it wouldn’t be entirely wrong to say that ”search engine optimization” actually translates as ”Google optimization”. By the same token, maintaining good ranking means staying in Google’s good books.
For some hard-to-ignore SEO facts and stats that can help you shape a solid SEO strategy for 2017, check out our new infographic.
Continue reading “SEO Stats and Facts for 2017 Strategy [Infographic]”
Link building is the undisputed leader among white-hat SEO techniques. Having a bulletproof link building strategy is sure to get you to the top of both local and organic search.
As fantastic as it sounds, though, link building is not exactly a piece of cake.
The thing about having people link to your website is that it’s not so much about the quantity, but the quality. If you have a bunch of spammy websites linking to your web content, Google will pick up on it and see you as a spammer, as well.
And trust me, that’s not a risk you should take.
Quality link building means generating quality backlinks. It all starts with content, of course, and it couldn’t hurt to build your content strategy with link building in mind.
Continue reading “Link Building Practices of SEO Champions [Infographic]”