San Diego SEO Expert 2016: Do You Have One In Your Corner?

March 29, 2016

You’re a San Diego businessperson. You know what you do. That’s good, but not enough. In 2016, you need someone by your side who will help you stay in the game. Regardless of whether you have already hired an SEO consultant or you are about to, if SEO isn’t your strong suit how will you […]

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San Diego SEO Trends 2016 – User Experience

March 23, 2016

Building a company website for search engines and building a website for users are one and the same thing. In the early days of the Internet, SEO trends were quite simple (let’s not say primitive), as were the search engine algorithms. Machine learning improved in leaps and bounds and search engines have upped their game. […]

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Why Outsourcing SEO To India Is A Bad Idea?

January 21, 2016

We have to start with a disclaimer. This post doesn’t aim to disparage Indian SEO companies in general, but rather to point out possible and frequent dangers lurking in such a move. We also realize that our position as a San Diego SEO firm predisposes us for bias in this case. It is true that […]

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San Diego SEO Trends 2016 – Mobile

January 21, 2016

In April 2015, Mobilegeddon took the Internet by storm. A Google algorithm update was rolled out with the intention to give ranking prominence to websites that were mobile-friendly. A couple of weeks later, Google revealed that mobile search overtook desktop search in 10 countries, including the US and Japan. This was search traffic sent from […]

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Paid Search Development Timeline In The Past 2 Years

October 20, 2015

Paid search or PPC has undergone tremendous changes in the past 2 years, as trends in the search marketing development changed, together with the behavior of searchers. Google has rolled out more than 1,000 changes to paid search algorithms and here are some changes presented through years.

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Online Visibility Is Crucial For Small Businesses

October 20, 2015

SEO stands for search engine optimization and it’s a marketing method that can work especially well for small and mid-sized businesses. SEO has demonstrated a better ROI than traditional marketing forms like commercials and print advertisements. SEO leads have a 14.6% success rate unlike 1.7% rate generated by outbound leads like print and mail ads. […]

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